Project Overview
Supported the digital marketing operations of three international health and wellness brands, including two B2C brands and one B2B brand, serving customers across Australia, New Zealand, the United Kingdom, and Europe.
The Challenge
The brands needed a coordinated strategy to increase online visibility and sales across multiple websites, regional markets, advertising platforms, and marketplaces.
My Role
Managed and optimized SEO, paid advertising, websites, product feeds, marketplaces, creative assets, analytics, and performance reporting to support digital growth across all three brands.
Project Overview
Supported a full-service creative agency in managing and optimizing more than 40 B2B and B2C WordPress websites across technology, philanthropy, nonprofit, financial services, real estate, construction, professional services, and fashion eCommerce.
The Challenge
Each client had distinct business goals, target audiences, brand guidelines, and website requirements, requiring management and tailored digital marketing support across a diverse portfolio.
My Role
Managed website maintenance, SEO, content updates, eCommerce support, email marketing, social media, website security, analytics, and performance reporting to improve visibility, performance, and digital growth.
Project Overview
Supported a B2C jewelry eCommerce brand specializing in bracelets, rings, and necklace by managing its WordPress and Shopify websites, product content, visual assets, and Amazon presence.
The Challenge
The brand needed to improve product visibility, maintain consistent product presentation across multiple sales channels, and deliver a seamless shopping experience that supported customer engagement and online sales.
My Role
Managed website updates, product listings, on-page SEO, content optimization, product imagery, promotional banners, analytics, and Amazon marketplace support to strengthen the brand’s digital presence and drive eCommerce growth.